The new Think and Love signature movement brings the concept: “Find the cause that most thrills you”.
In partnership with Caíco de Queiroz Agentes Associados and 12 celebrities that integrate its Exclusive Casting, the new Think and Love Movement Campaign aims to provide visibility and raise funds for the main NGOs in Brazil, awaking solidarity and making the bridge between who wants to help and who needs help.
The Think and Love Movement, which already integrates more than 56 Brazilian NGOs from different areas of activity (from health to environment, from human rights to education), is becoming more and more multiplatform. It has a site (www.thinkandlove.com.br), a fanpage (www.facebook.com/thinkandlove) and will launch an APP – the first Raising Funds App in Brazil – that presents summarized information about all NGOs taking part in the Movement and allows the donations (single or recurrent) for each of them, at any time.
Besides Caíco de Queiroz Agentes Associados, the newest strategic partner of the movement, the initiative already has a strong group of partners: PayPal (the payment way that enables donations to the NGOs), Ideal Award from Mark-Up (the most complete portal for award in Brazil, enabling the change of points by donation) and the Otima do Bem (Movement led by Otima in partnership with Catraca Livre and Dr. Ana Escobar).
Under the concept: “Find the cause that most thrills you”, the campaign will be exhibited at Think and Love social network, of REPENSE, Caíco de Queiroz, of the participating celebrities and also in the social networks from the several partners of the movement, with highlight to PayPal (online payment way) and Otima.
In addition to the social network campaign, celebrities will participate in a 2015 calendar, which will be distributed for REPENSE, Caíco de Queiroz and other partners involved opinion makers, customers, employees and friends.
Month by month, each celebrity brings a reflection in the calendar about his/her desire for a better world.